Shantanu Roy
Flighty
Designing digital aircraft liveries for the most popular flight tracking app in the world.
Timeline
Summer 2024
Role
Freelance Designer
Tools
Disciplines
Flighty is one of the best-designed apps on the App Store — a flight tracker that’s won Apple Design Awards and set the bar for what great product design can look like. Everything about it is intentional. So when I noticed that some planes were still showing up as blank white, it caught my attention.
I reached out to the team on Twitter and offered to help. No résumé. No deck. Just curiosity and a genuine love for what they were building. I had never touched Photoshop before, but I taught myself enough in a weekend to start recreating aircraft liveries pixel by pixel — obsessing over tail curves, engine paint, and alignment. I submitted a few batches. Some were accepted. Most weren’t.
This project was a turning point for me — not because it was successful, but because it was humbling.
Up to that point in my career, I’d mostly worked with engineers, marketers, and operators. I was often the only designer in the room, which meant I rarely got pushback from people who spoke the craft. Flighty changed that. For the first time, my work was being critiqued by world-class designers — people who had built systems at a level I hadn’t touched yet. They tore it apart. Not maliciously. Precisely. Pixel by pixel, they pointed out things I hadn’t even considered. And they were right.
That’s when I truly understood what it means to design for quality at scale — where “close enough” isn’t good enough, and every detail earns its place. I didn’t get invited back to do more work, but I left that experience sharper, more aware, and with a deeper respect for what great design actually demands.
It wasn’t a win. It was a milestone. The kind that shifts how you work forever.